Today I visited the magnum pop up shop in Seven dials, Covent Garden. Unfortunately it has not been the nicest day to eat ice cream, but I can never resist!
We waited about 5 minutes in the roped off queue outside the shop, which didn't even feel that long as Seven dials is such a busy place that people watching will help to pass the time.
The pop up shop is decorated with beautiful magnum inspired art created by Moschino and Moschinos' creative directer Jeremy Scott. I think my favourite piece was the leopard print crystal encrusted magnum, which just reminds me of the leopard print adidas trainers Jeremy Scott designed. I've included the link to the hiking boots he also did here.
You go along a service line and are able to select which ice cream, which chocolate coating, which sauce and which sprinkles. I decided to get the vanilla ice cream dipped in white chocolate. The toppings I had were hibiscus flowers, praline pecans and caramel pearls. I had a dark chocolate
drizzle and a white chocolate (M) button.
Whether you are a fan or ice cream this shop is well worth a visit!
They have such a variety of toppings to choose from there is something for every taste.
The opening times and location are below & the shop will be open until the 10th of September 🙂
Magnum pleasure store:
21-23 Earlham street, WC2H 9LL, London.
Monday to Wednesday 10am-7pm